Sponsored newsletter placements
Clearly identified commercial messages within a relevant newsletter environment.
WORK WITH INTERSCOPE
Interscope considers commercial partnerships with financial brands, publishers and media teams whose offers fit a publication’s readership.
PARTNERSHIP FIT
A media partnership works when the offer, publication and audience belong together.
We discuss opportunities with advertisers, affiliate teams, publishers and newsletter operators. The conversation starts with relevance and the commercial objective, then moves to format, distribution and measurement.
POTENTIAL FORMATS
Format availability and terms depend on publication fit and campaign requirements.
Clearly identified commercial messages within a relevant newsletter environment.
Campaigns around an agreed offer, audience, scope and distribution plan.
Disclosed commercial relationships with relevant products, publishers and brands.
Publisher and media collaborations built around complementary audiences.
EDITORIAL & COMMERCIAL
Our publishing standard is clear identification of commercial relationships and separation from independent editorial judgment.
Sponsored placements and partner promotions are identified as commercial content. A commercial placement does not determine an independent editorial conclusion. The publication’s relevance to its readers remains the basis for a partnership.
Creative requirements, disclosures, permitted channels and campaign restrictions belong in the discussion before launch.
Useful information for an initial inquiry:
Rates, placements, qualifying actions and reporting expectations are agreed individually. No standard pricing is implied.
THE INTERSCOPE NETWORK